What is the scope of fashion marketing in Pakistan?

What is the scope of fashion marketing in Pakistan?

From lawn collections and bridal couture to streetwear and modest fashion, Pakistan’s fashion ecosystem is vibrant, competitive, and fast-evolving. This guide explains the scope of fashion marketing in Pakistan—covering market dynamics, digital channels, influencer strategies, eCommerce practices, career paths, and growth opportunities for brands and professionals.   Table of Contents 1) What is fashion marketing? […]

What are good cause marketing examples in Pakistan?

What are good cause marketing examples in Pakistan?

By Editorial Team • Updated October 26, 2025 • 12–15 minute read Cause marketing—also called purpose marketing or social impact marketing—pairs a brand’s marketing with a social or environmental cause. In Pakistan, where community, faith-driven giving (zakat and sadaqah), and resilience in the face of floods, heatwaves, and economic strain shape daily life, well-designed cause […]

What are some societal marketing examples?

What are some societal marketing examples?

Societal marketing is more than a feel-good slogan. It is a strategic approach that balances consumer needs, business profitability, and long‑term societal welfare. Below, you will find clear definitions, key principles, and a curated list of real brand examples that show how societal marketing can create shared value for people, planet, and profit.   In […]

What are social marketing campaigns in Pakistan?

What are social marketing campaigns in Pakistan?

Guide Social Behavior Change Social marketing in Pakistan blends marketing science with public policy and community engagement to influence behaviors that benefit individuals and society—like vaccinating children, washing hands, using seatbelts, conserving water, or registering to vote. This guide explains what social marketing campaigns are, how they work in Pakistan’s cultural context, who the key […]

What are effective marketing tools for farmers?

What are effective marketing tools for farmers?

From farm branding and local SEO to CSA software, B2B sales kits, digital marketplaces, pricing strategies, and analytics—discover what really moves the needle.   Table of Contents Why marketing matters in modern agriculture 1) Market research and price discovery tools 2) Branding, packaging, and labeling tools 3) Websites, local SEO, and content marketing 4) Social […]

What industries need digital marketing most?

What industries need digital marketing most?

Digital marketing is no longer optional. From high-intent local searches to social discovery, the buyer journey is overwhelmingly online. But which industries need digital marketing the most—and what tactics work best for each? This guide breaks down the sectors where online marketing delivers the highest impact and offers practical strategies tailored to each industry.   […]